During the interview, Daphne first mentions about ‘since the population in
Taiwan increases continuously, the Global warming in Taiwan will climb dramatically.Australia is one of the gravest country where has a heavy global warming problem, since match up of its citizens is low and they are lack of awareness in green education.’
As a designer and educator, although she has never created a topic as global warming or green education to her students in Taiwan before, what she thinks the way to protect the environment is to use reuseful, recycled and reduced material during we design. It is necessary for designers to educate their audience to effectively understand the meaning of recycled and push them collaboratively build a sustainable future, whereas they are under conflicted. It could be due to design may waste a lot of paper during the progress. Communicators should build up the knowledge of global warming by themselves before they convey to public since they will mislead receivers directly if their concepts are wrong or not strong enough. For this reason, the first step is to follow, understand, get familiar and investigate into this concept on their own before lecturers educate students. Then they should show examples and provide a full package of their investigations to their students, as in students may not know what the meaning of recycled material is. For example, what material or method can be used if there are some materials cannot be used.
When we were focusing on “global warming had taken until now for this issue to become one of absolute public currency”, Daphne believes government acts as an important role to educate people since there are limited people understand sustainable concept. However, it is a conflicting identify as well because government may cover some truth or there may be some economic benefits between industries and it. For example, car industry is one of the main industries in USA, so government has to protect it otherwise a large amount of unemployment may occur, even it may want to protect environment as well. Moreover, why did it only happen last year may due to the environment has changed and become unusual since many exceptional natural disasters happened within these few years. For instance, Tsunami in 2004, tornado in Taiwan, snows decrease in Russia, etc. Furthermore, she agrees with what I believe global warming is a kind of cause and effort to reflect people’s behaviors that “Earth is now making a counterattack”. She feels Western countries can be encouraged by promotion rather than Asian countries because many Asian countries are still developing. For this reasons, Asia government may force to legislate and let citizens get used to it first.
As a designer, she has a strong feeling when SARs happened. she feels guilty at that moment, it is due to she can do nothing as she is not a doctor. Even though a bus driver said “I can wear a mask to send patients to hospital”. A graphic designer can’t help anything. For this reasons, what designer can do for global warming is to rebuild the image of communicators by promotion, hereby to tell public we are supportive and we concern about this issue.
She believes media is one of the important methods to educate people to aware about the graveness of global warming; verbal, vocal and visual are also needed as in different audience should focus on different strategy. She classifies in to three groups of audience to promote environmental education; the first one should be those people has already aware about global warming and build up their own method to protect global; the second one should be those who have no way to start or not really understand the issue; the last one should be who think not relate to them. For the first group of people, she thinks education need not to promote much since they have already concerned. Then, she believed there is a large amount of people classify as the second group. Since then, we can educate by using verbal, vocal and visual method, which only depends on the type of strategy they are interested in.
For the third group, people may think “Animals may not hibernate anymore, so? This is none of my business”; they don’t even want to debase their living standard for global warming and realize the graveness of this issue; however, the youth should be the main age group to meet this issue as global warming affect the earth within this 50 years or even shorter period. She emphasizes the way to educate them is to stimulate them, let them know this is related to their vital interests, dairy life, living standard or their next generation. Advertising would be one of a good media to do so as using visual to excite the bottom of their heart. When I showed her the leaflet of Diesel, she feels that is a good campaign because there aren’t many brands or companies are willing to probe into this issue as their main strategy. However, it would depends on its real awareness; whether it is only a topic and promotion, or what Diesel does really conform to its campaign.
Daphne also believes that TV is another media to educate people the green knowledge. However, TV station concern its own audience rating, they may choose the topic to report for attracting its audience. Since then she agrees about educator is kind of good media as they have no burden and background to be contradiction.
She last mentions about “Global Warming cannot avoid anymore, we can only slow down it.”
Bal-Law 